Motorola SLVR Red raises funds to fight AIDS
Product Red, the brainchild of U2 frontman Bono, unveiled a red version of Motorola SLVR handset. Buy the phone and £5 goes to fight AIDS, tuberculosis and malaria in the developing countries. The project is supported by Carphone Warehouse. Bono created the Product Red (joinred.com) partnership with Bobby Shriver, a member of the Kennedy family and chairman of Debt, Aids, Trade Africa or DATA. The idea is to harness the power of global brands to raise funds to fight disease.
tags: AIDS, Motorola SLVR Red







